VIRTUAL REALITY IN TOURISM: AN INCENTIVE OR OBSTACLE TO GAINING A REAL TOURIST EXPERIENCE
Virtual reality (VR) is becoming increasingly prevalent in the tourism industry due to its unique capabilities to simulate the experience of visiting remote locations and provide users with an immersive experience. The paper analyzes the role of VR in tourism in terms of its two effects, incentives and potential obstacles to physical travel. Based ...
By Branka Stipanović
DIGITAL TOURISM AND TOURISM 4.0 AS A CONCEPT OF THE FUTURE
Abstract Tourism 4.0 encompasses the integration of the most advanced digital technologies, including artificial intelligence (AI), the Internet of Things (IoT), virtual reality (VR), augmented reality (AR), blockchain technology, and advanced data analytics. These innovations facilitate a comprehensive transformation within the tourism industry, ...
By Branka Stipanović