In today's fast-paced, highly competitive and innovative environment, satisfying consumer needs is a major challenge for companies. In modern times, companies that operate as a whole that uses all their available resources survive successfully. In order to be able to use all its resources, it is necessary to connect all parts of the company i...

By Nikola Vojvodić, Milja Šteković, Darko Vaselić

 The development of a country’s finacial szstem is reflected in the diversity of financial institutions that make up it, and the structure of the financial system of selected countries is of a bankocentric type, characterized by traditional banking. The subject of this paper is a comparative analysis of the business of the microcredit se...

By Milica Lakić, Jelena Jovović, Ružica Đervida, Zoran Đuričić

 It has been the worries of the economist and policy makers getting the economy into the desired growth trajectory investment in solid minerals has been one of the identified growth drivers in economic literature. The study examined the impact of fiscal and monetary policy on the mining sector output in Nigeria via time- series data between 19...

By Mary Bosede Olufayo

 Financial analysis is the process of assessing a company's financial performance, health and sustainability by examining its financial statements, indicators, trends and other relevant financial data. It involves interpreting numbers to assess various aspects of a company's financial position and performance. Financial analysis is crucial to ...

By Marko Milošević, Marko Milić, Ognjen Bakmaz

 Small and medium-sized enterprises (SMEs) represent a significant development factor in all transitional countries. It could be argued that the development of SMEs represents one of the greatest development opportunities for Bosnia and Herzegovina, including Republika Srpska. Therefore, it is important to highlight their position. Why focus o...

By Jelena Jovović, Milica Lakić, Darko Vaselić

 Our economic activities thrive on resource exploitation, material processing, manufacturing, utilization and disposal. The linearity of our economic activities has caused enormous environmental problems such as resource depletion, loss of biodiversity, soil contamination, air and water pollution, and climate change. However, circular economy ...

By Israel Dunmade, Joshua Osaro

 Social networks play an important role in various fields of companies' businesses. Numerous studies deal with analyzing the content shared with followers through these modern communication channels. What is shown through social networks are promises that are created and presented to followers to make a sale and build an emotional connection w...

By Dragana Gašević, Marija Vranješ, Dragana Tomašević

 Internet marketing is a very important tool in the hands of management, which they use more and more recently in order to manage the company more easily and better, and as a result achieve the best possible business results. Good results achieved in this way will inevitably position the company in a desirable place on the market and thus give...

By Mladen Milić, Jelena Lutovac

 Calculation and measurement of the impact of achieved business results with the contribution of marketing and product branding is a continuous process in every business environment. This type of evaluation is necessary so that management can determine the validity of various marketing concepts focusing on planning adequate marketing strategy ...

By Vucelja Lekić, Mladen Janjić, Nada Damljanović

 Traditional media are losing their attractiveness in the modern business environment, particularly among the younger population. At the same time, more and more people are shifting towards social media and relying on influencer endorsements. In these circumstances, it becomes evident that integrating influencers into the company's marketing s...

By Marija Vranješ, Dragana Gašević, Dragana Tomašević