The modern economic understanding equates company in terms of ownership, the owner of the alliance, and in this regard arises variable combination of the priority objectives in which priority is given to the objectives defined by the majority shareholders. The company is a complex organization that operates in terms of external and internal u...

By Ognjen Bakmaz, Darko Martinov, Dragan Vukasović

 The creation of business activities based on the concept of marketing represents the construction of an appropriate relationship between the effort invested and the achieved result. This means that the ability to achieve positive business activities is related to the management system of the company, the response of the target public and the ...

By Darko Martinov, Ružica Đervida, Branka Marković, Marko Milić

 The paper presents the importance and role of financial analysis in corporate governance, as well as the application and role of analysis of financial statements in the system of international business. This research presents how company management can use financial reporting and financial analysis information to stimulate but also control pr...

By Dragan Vukasović, Darko Martinov, Živa Žebeljan