USING MULTI-CRITERIA DECISION ANALYSIS AND GIS FOR DEFINING SPATIAL RISK OF LAND SALINIZATION IN THE VOJVODINA PROVINCE
This paper presents methodology for defining spatial risk of land salinization in the Vojvodina Province (Serbia). Based on previous works and the available data, the group of agricultural experts identified 11 criteria that play an important role in land evaluation for salinization risk. The selected criteria are not sufficient on their own,...
By Boško Blagojević, Atila Bezdan, Jovana Bezdan
THE SIGNIFICANCE OF TIME MANAGEMENT SKILLS IN HEALTHCARE ORGANIZATIONS: PERCEPTIONS OF HEALTHCARE WORKERS
Time management skill is increasingly becoming a significant indicator of healthcare workers' productivity in achieving the mission of providing quality healthcare services. In addition to the knowledge and skills they possess, healthcare organizations require their employees to develop successful time management skills, which involve goal se...
By Milica Stanković, Marko Slavković
EXAMINING AGE DIFFERENCES IN CONSUMER ATTITUDES TOWARD SOCIAL MEDIA INFLUENCERS
Traditional media are losing their attractiveness in the modern business environment, particularly among the younger population. At the same time, more and more people are shifting towards social media and relying on influencer endorsements. In these circumstances, it becomes evident that integrating influencers into the company's marketing s...
By Marija Vranješ, Dragana Gašević, Dragana Tomašević
METHODOLOGY FOR EVALUATION OF SUCCESS OF PRODUCT MARKETING
Calculation and measurement of the impact of achieved business results with the contribution of marketing and product branding is a continuous process in every business environment. This type of evaluation is necessary so that management can determine the validity of various marketing concepts focusing on planning adequate marketing strategy ...
By Vucelja Lekić, Mladen Janjić, Nada Damljanović
SIMILARITY OF BI-VARIANT TIME SERIES
This paper presents one algorithm for choosing optimal solution from a bivariant time series database. The presented algorithm uses a similarity measure to compare each object in the database to a specific suitable object. The proposed method is useful when dealing with multidimensional time series data, e.g., bi-variant time series, where c...
By Vucelja Lekić, Nada Damljanović, Mladen Janjić
WORDPRESS – AN ESSENTIAL TOOL FOR DIGITAL MARKETING
E-commerce is the process of selling goods and services over the Internet. Customers come to the website or online marketplace and buy products using electronic payments. After receiving the money, the merchant ships the goods or provides the service. Digital marketing offers the perfect way to meet and connect with our audience. We can test ...
By Mirjana Kocaleva Vitanova, Biljana Zlatanovska, Marija Miteva
THE EFFECT OF DIFFERENT SALTS ON THE CHEMICAL COMPOSITION OF LAVENDER ESSENTIAL OIL
Lavender essential oil (LEO) is widely utilized in aromatherapy, cosmetics, pharmaceuticals, and the food industry due to its biological properties and appealing fragrances. This study examines the influence of two concentrations (5% and 10%) of NaCl and KCl on the chemical composition of LEO. Hydrodistillation was conducted with a 1:10 hydro...
By Aleksandra B. Perović, Ivana T. Karabegović, Miljana S. Krstić, Ana V. Veličković, Jelena M. Avramović, Stojan S. Mančić, Bojana R. Danilović, Vlada B. Veljković
MODELING A PURIFICATION SYSTEM FOR EFFICIENT REMOVAL OF ABRASIVE IMPURITIES
Aluminium and silicon particles in fuel known as “cat fines” are catalytic residues from the refinery process. They can cause mechanical damage to fuel pumps, injectors, piston rings and cylinder liners. They are very hard and highly abrasive, thus causing abrasive wear to main engine components. These impurities in marine fuel mu...
By Miroslav Vukičević, Zdravko Ikica, Boris Hrnić, Vladan Vuković
NEEDS FOR EDUCATIONAL REFORM IN PHARMACY
Introduction: The needs within the health system and society as a whole require an urgent change in the education of masters of pharmacy, both in terms of health specializations and academic ones. New pathologies, new drugs and a completely changed way of life of citizens set an imperative in accepting a new way of education for a master of p...
By Zahida Binakaj, Svetlana Stojkov, Tanja Stevanović- Pavlović, Hatidža Karić, Amela Škapur, Enisa Halilović, Emina Suljagić
UANTITATIVE INSIGHTS INTO PLASMA GENERATION IN SKIN TISSUES BY NANOSECOND LASER PULSES: A NUMERICAL STUDY
This research focuses on the dynamics of electron behavior during the laserinduced breakdown (LIB) in skin tissues, pivotal for plasma generation in biomedical contexts. Through a numerical analysis centered on high-intensity Nd:YAG laser pulses within the 500–1000 nm wavelength range and a 10 ns pulse duration, we explore the balance ...
By Hristina Delibašić Marković, Violeta Petrović, Carlos Molpeceres, Ivan Petrović