MODEL OF THE BALANCED SCORECARD CONCEPT IN THE COMPANY
The importance of the application of the Balanced Scorecard Concept in the industrial company, presents a good basis for building a model for measuring and analyzing Key Performance Indicators (KPI's), indentified in the Company. Also, the application of the BSC concepts points out the need for its adjustment to the nature and characteristics...
By Zoran Stjepanović, Veljko Vuković, Darko Stjepanović, Živoslav Adamović, Svetozar Bugarin
POSSIBILITIES AND ASPECTS OF INTEGRATION IN PUBLIC HEALTH CARE
The integration of public health institutions illustrates an insufficiently implemented process, and the public health network is not based on functional integration. There are barriers between public health institutions, and their removal has not yet met the needs of users. Legal provisions provided opportunities for integrating health in...
By Željko Grublješić, Mustafa Avdagić, Jelena Jovović
BENCHMARKING AS A MANAGEMENT METHOD IN INDUSTRIAL CAPACITIES OF THE RAILWAYS OF THE REPUBLIC OF SRPSKA
Benchmarking in the Railways of the Republic of Srpska is a process that represents the measurement and comparison of the most important technical-technological, economic and financial indicators of the success of the production of parts and assemblies of railway vehicles and maintenance services in the workshop capacities of Doboj, Banja Luka and ...
By Zoran Stjepanović, Veljko Vuković, Darko Stjepanović, Halid Žigić
PERFORMANCE COMPARISON OF VARIOUS DATABASE TYPES IN REACT NATIVE APPLICATIONS
In the modern digital age, mobile devices have become an indispensable part of everyday life. With the growing volume of data we handle daily, the speed of data loading and access becomes a crucial factor for the efficient operation of mobile applications. Large datasets are becoming increasingly common, such as, for example, the German collocation...
By Dijana Stojić, Dejan Vujičić, Đorđe Damnjanović, Marina Milošević
AN ANALYSIS OF KNOWLEDGE SOURCES IN THE FIELD OF THE INTERNET OF THINGS
This research presents an analysis of the application and acceptance of various standards in the field of the Internet of Things (IoT). Employing t-test statistical analysis, the study analyzes differences between groups of standards in three key categories: implementation complexity, adoption level, and citation frequency. The results show that co...
By Darko Radulović, Marija Blagojević
ENTREPRENEURIAL MARKETING AND ORGANIZATIONAL PERFORMANCE: INSIGHTS FROM THE MORAVICA DISTRICT IN SERBIA
Entrepreneurial marketing represents a non-traditional, opportunity-driven marketing approach that is particularly relevant for small and medium-sized enterprises (SMEs) operating in dynamic environments. The aim of this study is to examine how the implementation of various aspects of entrepreneurial marketing influences the organizational performa...
By Gordana Rendulić Davidović, Nikola Radosavljević, Neda Nikolić, Miraš Milašinović
RANKING OF THE SOFTWARE PACKAGES FOR PROJECT MANAGEMENT USING INTEGRATED MCDM METHODS
In this paper, the ranking of selected software packages for project management is performed. The aim is to rank project management software packages based on predefined criteria and to show that MCDM methods can yield varying results even when analyzing the same problem. This shows that MCDM can be a useful tool for simplifying the observed proble...
By Dragana Perišić, Jelena Jovanović
THE IMPACT OF PROMOTIONAL SALES ON CONSUMER BEHAVIOR
The constant advancement of information technology is making billions of consumers more educated and informed about everything every day, making it far easier for them to make purchasing decisions. Good promotion significantly affects the growth of consumer interest in certain products and directly influences the consumer to make a purchase. For ...
By Mladen Milić, Marko Milić, Jelena Lutovac, Vedrana Blagojević
CO-AUDITING AS A TOOL FOR ASSESSING AND SHAPING LONG-TERM SUSTAINABLE BUSINESS STRATEGIES
Intensive activity in operationalizing long-term sustainable business strategies and the increasing technological and commercial affirmation of many of its tools have enabled the emergence of eco-auditing as a process for assessing the environmental performance of organizations, products, or services with the aim of improving the environmental aspe...
By Andrea Andrejević Panić, Slobodan Cvetanović, Aleksandar Kostić
ECOLOGICAL, ECONOMIC AND SOCIAL DIMENSIONS OF CIRCULAR BUSINESS MODELS
The need for new business models based on the principles of sustainability and efficient resource use in modern economic conditions is becoming increasingly evident. These business models strive to eliminate the fundamental weaknesses of the linear economy, such as uncontrolled extraction of natural resources, irreversible waste generation, and the...
By Andrea Andrejević Panić, Slobodan Cvetanović, Aleksandar Kostić