The ability of the national economy to create and valorize knowledge into innovation signifies its innovation capacity. Based on its own methodology, the aim of the paper is to: a) calculate the index of the Innovation capacity index of the European Union and the Western Balkans as an average of the value of the Research capacity index, Techn...

By Andrea Andrejević Panić, Aleksandar Kostić, Slobodan Cvetanović

 The coronary virus pandemic will certainly have great consequences for the economy. It is written much about the negative economic consequences, but little about changes in consumer habits and about adapting the marketing concept to new circumstances. The paper entitled Modern forms of sales and promotion in the context of a pandemic, aims to...

By Biljana Rađenović Kozić

 Negotiations with the World Trade Organization and membership in it represent one of the de facto conditions for membership in the European Union, which is the basic goal of our foreign policy. In the first part of the paper, the authors discussed the historical aspect of Serbia's current position in the World Trade Organization, and the reas...

By Aleksandra Milošević, Milena Milojević, Goran Stanišić

 In a world of increasing complexity and uncertainty, business models that are successful and creating value are on constant challenge to embrace continuous changes and disruptions. In such a climate, it is business necessity to find innovative ways for reallocating the resources and restructuring the competitive base. This re-invention should...

By Tatjana Jovanović

 The authors of this paper deal with the analysis of the impact of sales staff in the car showroom on potential customers and their behavior in the process of buying a car. In this research, the focus is on determining the extent to which the behavior of sales staff and their expertise influence the behavior of customers themselves when buying...

By Mladen Milić, Dražen Vrhovac

 The application of the concept of development banking represents a proactive approach to managing socio-economic priorities within national, subnational and supranational frameworks. Many of the today’s leading economies owe their development to these financial institutions and the efficiency they show in the allocation of capital resou...

By Dražen Vrhovac, Mladen Milić

 The paper is dedicated to the political environment and its influence on the foreign direct investment decisions of multinational companies. The aim of this paper is to provide an understanding of the significance of the environmental factors in the host country, especially the political factors, on the foreign direct investment decisions of ...

By Azemina Mashovic, Aleksandra Kiraca

 This paper's subject of research is the possibility of introducing new form of banking trade and innovative banking services and products. The changes in perception of the bank role within society and change in trading focus, from speculation and „betting“ to authentic needs of man and for the man, pulling out of the shadows the f...

By Nenad Vitomirović

 In the modern software industry, which is in constant expansion, the problem of trust between different users of the software solution is becoming increasingly dominant. End users want to be completely sure that the product or service is fully compliant with their requirements and that the quality does not deviate from the selected or ordered...

By Vladimir Milićević, Igor Franc, Andrija Đurić

 Following text represents all methodological phases through which a single project of implementing an IT system should be taken through. A theme specifically is describing all methodological phases with practical examples during design, implementation and maintenance of the Internet of Things (IoT) system. Author's own work was used called &b...

By Alen Kamiš