INNOVATION - A KEY ELEMENT OF ENTREPRENEURIAL STRATEGY OF GROWTH AND DEVELOPMENT OF THE BUSINESS ENTITY
The business environment of the enterprise in terms of globalization is characterized by high turbulence, expressed in terms of predictability of future business trends, resulting in uncertainty and risk in terms of future business. The condition for the survival of business entities in such terms becomes a question of their adjustment to numerous ...
By Milan Krstić, Ana Skorup, Srđan Skorup
RELATIONSHIP BETWEEN INNOVATION AND STANDARDIZATION
Innovation and standardization represent two different socio-economic phenomena. Innovation is the specific process of creating the idea of a need for some changes, then the changes are implemented to the level of their commercialization, and finally adopted by a particular social system. Standardization is an activity in determining provisions for...
By Milan Krstić, Ana Skorup
CORPORATE SOCIAL RESPONSIBILITY IN BANKS – CASE STUDIES ERSTE BANK SERBIA
Corporate social responsibility (CSR) is a significant part of a business and thus it is important for banks and other companies to implement it to their business strategies.By defining the structure of CSR, it is easier later to define the strategy of implementation, and take implications to consideration of how this concept can influence not just...
By Danijela Dašić
TARGETING THE MARKETING CAMPAIGNS AGAINST LANDMINES ON PARTICULAR GROUPS OF THE POPULATION
Landmines which are left after the war conflicts represent a major threat and real danger in more than seventy countries. It is estimated that today there are approximately 110 million land mines around the world, of which experts annually remove about 100 thousand, while two million new mines are placed at the same time. Besides human victims, lan...
By Dragana Štrbac, Branislav Mitić
SATISFACTION EXPLORATION CONSUMERS ON THE EXAMPLE OF MOTOR OILS
Number of loyal customers and maintaining the continuity of loyalty is an indicator of the success of marketing activity offers. Consumer satisfaction is reflected in the success of the business, which directly affects the sales results and profit of companies. Knowing the degree of customer satisfaction for the company is very important from two a...
By Milorad Đukić
A Research Of Motivation Of Managers In Order To Improve Competitiveness Of Business Systems
Competitiveness is today a precondition for survival of business systems, particularly in the global environment. Sustainable competitiveness of the business system stems from its size, resources, and ability to mobilize knowledge, technological skills and experience, and to continuously develop and implement new products, processes and services. K...
By Milan M. Krstić, Ana M. Skorup, Srđan B. Skorup
Partnership As A Determinant Of Positioning The Non-Profit Sector In A Contemporary Society
Civil society represents the backbone in the development of a modern, democratic state, which ensures the freedom of organizing the citizens, besides formal legality, individual rights and pluralism. Non-profit organisations arise with the aim of solving the problems of public interest and without primary motive to make profit, and they have an inc...
By Branislav Mitić, Dijana Jović
DETERMINING THE COST OF EQUITY IN THE CONDITIONS OF CRISIS
Changes on financial markets caused by subprime crisis in the United States and related problems in the real sphere of many European economies have initiated a discussion on the factors of business value, also in the area of methods of determining the cost of equity. Known and commonly used, especially on poorly developed markets, methods in the pe...
By Artur Paździor
Impact And Consequences Of The Global Economic Crisis On The Macroeconomic Factors In Central And Eastern Europe
The collapse of the U.S. financial markets the past three years has negatively affected the global economic and financial system. The reduction of funding available as a result of reduced liquidity caused a price increase of credit and led to a slowdown in economic growth. The financial crisis has rapidly expanded and had devastating effects on the...
By Miloš M. Dragosavac
New Tehnological Solutions And Thier Effect On Customer Satisfactin In Public Administration
In this paper, for the first time we are introducing a different and original view of the application of new technological solutions in operation of public administration. We suggest the necessity of a new approach in the use of electronic, mobile and intelligent operation of public administration. We are introducing a new and unique models: e-m-i-...
By Mladen Radivojević, Jefto Džino, Bojan Žunić