This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
JKP "Srbijagas" , Belgrade , Serbia
The subject of this paper is the potential of Cloud Computing and it's effect on macroeconomics which follows the development of new Internet technologies and the ways in which they affect business in the world of IT.Cloud Computing has changed the model of large number of IT corporations, changing the focus of the business from the end product to the services for users. The paper explains the development of the cloud. Cloud can be observed as a model of service delivery to the user in the form of server, infrastructure and software components. The paper follows the course of the development of business in the cloud through the case study of Google and how it has been penetrated on the market. As the needs of each company dynamically change, so Google has managed to obtain a leading position worldwide. A large number of Google products have open source, so it is easy to incorporate then into your own projects. Over the years the company has gathered a web community of developers who have used parts of available codes and independently promoted Google products. Google has positioned itself in the world and on the market thanks to them. This paper observes the advantages and disadvantages of the concept of cloud computing, Google platform and the question: what is a successful e-business. The paper consists of two theoretical parts: the first part is focused on E-commerce on Google App Engine platform for Cloud Computing. Google's platform for application development in the cloud is free and allows you to work in the already known programming languages, such as Java and Python. The second part observe the macroeconomic changes that Cloud Computing brings. It is expected to clarify the concept of management in the cloud, how it operates. Cloud Computing, which benefits company can expect from the implementation of application or infrastructure in the cloud, which are the disadvantages of this way of management. This paper clarifies Cloud Computing delivery model and predict the future trend of Cloud Computing.
The statements, opinions and data contained in the journal are solely those of the individual authors and contributors and not of the publisher and the editor(s). We stay neutral with regard to jurisdictional claims in published maps and institutional affiliations.
