Research has shown that the success of the brand positioning in the market is the consequence of a specific targeting and focusing on a particular product or service. The product or service must be clearly separated in the mind of the final user, in this case- the independent car dealers, reminding them at every moment of their existence, thus pres...

By Mirjana Milovanović, Nenad Perić

In the present way of working and doing business there is a growing need and there are demands of the user for better, faster, cheaper and also for different kind of service. There are increasing demands for ensuring the availability, confidentiality and integrity of information that appear in most diverse forms. The comprehensive and inevitable ch...

By Ljubomir Mrda, Mladen Radivojević

Negotiation is a structured process of communication through which the parties overcome their differences and conflicts, trying to reach an agreement that is acceptable to all. It is also a process where each party tries to gain an advantage for themselves by the end of the negotiation. To ensure success in resolving difficult disputes, negotiators...

By Marija Kuzmanović, Milena Popović, Bisera Andrić Gušavac

Danas je znanje, uz obrazovanje i inovacije, jedna od osnovnih poluga razvitka globalne ekonomije, ali i cjelokupnog društva. Upravljati znanjem znači aktivno oblikovati i kreirati kompletno okruženje. Znanje i obrazovanje, polazeći od globalizacijskih kriterija, imperativ su u razvoju ljudskih potencijala. Svrha svakog sustava je povezati p...

By Željko Sudarić

We can say that small and medium enterprises are prime-movers of economic development of every country. The fact is that in most countries small and medium enterprises make 99% of the total number of registered enterprises. Also, the fact that points at the importance of small and medium enterprises is that these enterprises participate in all econ...

By Radomir L.Vujadin, Slađana S.Vujičić

The process of globalization has led to the relocation of production and an increasing orientation of multinational corporations towards developing countries, particularly countries in transition. Companies establish their factories outside home countries, primarily due to global presentation and positioning, cost reduction, using cheap and highly ...

By Milorad Pušara

Posljednja ekonomska kriza, koja je velikom brzinom poprimila globalni karakter, pokazala je svu opasnost od uvezivanja svjetskih privreda, odnosno procesa globalizacije. Ovaj proces otvorio je granice za slobodan protok faktora i gotovih proizvoda sa krajnjim ciljem povećavanja efikasnosti i produktivnosti rada. Međutim, jednom otovorene granice p...

By Ljiljana Jović, Nebojša Bomeštar

The processes of globalization and mutual integration of economies led to great capital mobility on the international level. This caused greater competition among national economies to attract the international capital onto their territory. Besides many others, one of the frequently used instruments that individual countries use in these circumstan...

By Ljiljana Jović, Ljiljana Maksimović

The development of new Information Technologies follows a network logistics that looks differently at the categories of time and place. Customers around the world who use the Internet share common values and customs. This allows them to communicate with each other and creates a simpler form of "social organizations". This common set of values and p...

By Zlatko Langović, Brankica Pažun, Ana Langović Milićević

This paper aims to analyze the need of change and improvement of curricula as one of the most important elements of the current reform in education. Albanian education system after the implementation of the Bologna Declaration, in the higher education system, was successful in adapting the study plans from the time viewpoint, in accordance with the...

By Gentian SHYTI, Marisa KËRBIZI