GLOBALNE POSLOVNE STRATEGIJE I NJIHOVI ASPEKTI
Postoje različiti putevi koji vode ka globalizaciji, pa isto tako i brojne opcije za menadžment koji se okreće globalnom poslovanju. Izbor odgovarajuće globalne strategije je upravo jedna od najvažnijih odluka koja se stavlja pred svako preduzeće. S tim na umu, ovaj rad se bavi novim analitičkim i strateškim konceptima za menadžere i kompani...
By Ana Jurčić, Nikolina Vrcelj, Dragana Trifunović
GLOBALIZATION AND THE IMPORTANCE OF THE RECOGNITION OF INTERCULTURALITY IN MANAGEMENT OF BUSINESS SYSTEMS
This paper points out the impact of Culture and its aspects on leadership processes in business organizations. In addition to management models which are presented with examples: the United States, Japan, Mexico and Germany focuses on the current state of Process Management and Human Resources Management in state and private sector in Serbia and an...
By Ana Langović Milićević, Tatjana Cvetkovski, Zlatko Langović
CHALLENGES AND THREATS OF GLOBAL BUSINESS
The leading role in dynamic and development of globalisation of business belongs to global companies. The global companies are market leaders - companies with world- famous name and brand. The consequences are caused by the market power of global companies. At the global market there are also market-followers - companies which focus on a small segm...
By Vesna M. Milanović, Andrea D. Bučalina
MARKETING STRATEGIJA U OSIGURANJU
U savremenim uslovima poslovanja, svi oni koji žele ostvariti planirane ciljeve moraju tržišno razmišljati. To znači da sve privredne grane u svom okruženju moraju prepoznati postojanje potreba ciljanih i potencijalnih potrošača. To se može postići dobro postavljenom marketing strategijom. Marketing strategija predstavlja ostva...
By Milojka Setenčić, Dragan Popović
ZNAČAJ INTERNETA KAO SAVREMENOG MEDIJA SA OSVRTOM NA PRIMENU WEB SAJTOVA U PROMOCIJI TURIZMA
Kreiranje turističkog proizvoda u skladu sa potrebama i željama potrošača više nije dovoljno za uspešnu realizaciju. Samo adekvatna turistička ponuda upotpunjena odgovarajućim promotivnim aktivnostima može dovesti do željenih poslovnih rezultata. Internet, kao fenomen savremenog doba uneo je promene u sve oblasti poslovanja, a ...
By Dragana Gašević, Marija Lazarević
ZNAČAJ INTERNETA KAO SAVREMENOG MEDIJA SA OSVRTOM NA PRIMENU WEB SAJTOVA U PROMOCIJI TURIZMA
Globalizacije kao aktuelan fenomen današnjice direktno utiče na sve sfere života pa tako i na poziciju koju svaka od lokacija (destinacija, teritorija) ima danas, posmatrano u globalnim okvirima. Posebno značajan uticaj globalizacije u ovom smislu ostvaren je kroz unapređenje mobilnosti faktora proizvodnje, nova tehnološka dostignuća ...
By Dalibor Đerić
MATEMATIČKE KRIVE KOJE NAS OPOMINJU
Ovaj rad se odnosi na matematičke krivulje koje nas opominju sa ekološkog i demografskog aspekta. Prvi grafikon ilustruje svjetsko stanovništvo od 1650. godine prema izvoru: Donald J. Bogue, Principles of Demograph (New York, John Wiley and Sons, 1969). Stanovništvo svijeta u milionima je navedeno tabelarno od 1750. do 2000. go...
By Radoslav Milošević
THE USE OF INFORMATION TECHNOLOGIES IN THE MONITORING OF RAILROAD VEHICLES ON THE RAILROADS OF SERBIA
The information technologies can be perceived as a means of automatization and modernization of business management, increasing income and easier and faster data processing, transferring and saving. Such technology enables multimedia communication of transport information to the users. The monitoring data are processed and converted into informatio...
By Ivica M. Nikolić, Goran M. Manojlović
ROLE OF INTANGIBLE FACTORS IN SHAPING MARKET VALUE OF COMPANIES FROM FOOD INDUSTRY SECTOR
The main goal of a company is to maximize the market value.This value is created both by tangible and intangible factors.For this reason, searching and explanation of the differences between the market and the book value seems to be one of the key elements taken into consideration in assessing the factors influencing the market valuation of public ...
By Artur Paździor, Maria Paździor
THE LOCALIZED LEARNING PROCESS OF SERBIA AND BOSNIA – HERZEGOVINA BORDERLANDS
The Serbia and Bosnia – Herzegovina borderlands take a crucial point after Dayton peace treaty in 1995. Serbia and Bosnia – Herzegovina border is 312 km long. Between borderzone of 40 km in Serbia and Bosnia – Herzegovina borderzone are 236 villages were live more than 100 inhabitants. After the Yogoslav first war in borderlands i...
By Jānis Balodis