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Conference on Social and Technological Development

Vol 14, Issue 1,2024

Conference on Social and Technological Development

Vol 13, Issue 1,2023

Conference on Social and Technological Development

Vol 12, Issue 1,2022

Conference on Social and Technological Development

Vol 11, Issue 1,2021

Conference on Social and Technological Development

Vol 10, Issue 1,2020

Conference on Social and Technological Development

Vol 9, Issue 1,2019

 A reliable, practice-oriented education is the most important basis for a successful start in a profession. Requirements more specific and more complex companies' labour market as regards its ability to students preparing for employment had an important role in building the Lisbon Strategy which states that each Member State should focus on t...

By Marius Calin Benea

 With the listed companies on the Banja Luka Stock Exchange, it is noticeable that a large number do not adhere to their legally prescribed obligations that are brought to the timely publication of information on business activities. In this regard, the research problem is the unfavorable position of minority shareholders in terms of informati...

By Miloš Grujić, Boris Srdić, Zdravko Zečević, Gordana Drobnjak

 According to the theory of international law, when disputes arise in international relations, states have possibility to resolve it directly by negotiations or by formal judicial or arbitration procedure. Those methods offer relative freedom to states in finding solution for the dispute that has arisen, independent of any third competent auth...

By Predrag Raosavljević, Onahti Čerkez

06.06.2021. Original scientific paper
ETHICAL ADVERTISING FOR A POSITIVE SOCIAL IMPACT

 Technology, science, almost every human activity is (can be) dangerous without ethics. This is especially true for advertising, which has an impact on a large number of people, on their physical and mental health, and on the environment. Ethical advertising is advertising that has a positive impact on people, with the least harm to the enviro...

By Miro Mihec

06.06.2021. Review Scientific Paper
CRISIS MANAGEMENT AND MARKETING IN TOURISM

 Crises are both unplanned and unwanted, but, in present times, also expected events in lifespans of each organization and economic branch. Global COVID-19 pandemic has proved that tourism is one of most sensitive economic branches to crisis. The aftermaths of the pandemic were experienced, more or less, in almost all countries, especially tho...

By Dragan Bulatović, Bojana Ostojić

 Social institutions, in some form, are as old as man himself. Without certain norms, rules of conduct, and social values, people would be prone to anarchy and destructive behavior. According to previous civilizational experiences, it is clear that there is a very thin line between the state of order and chaos. It is the institutional forces, ...

By Saša Mitrić

 Digital marketing is a branch of marketing that uses digital technologies based on the Internet and social networks. It began to develop in the 2000s and has been in constant expansion ever since. Digital marketing uses online strategies and these activities are constantly evolving, following the habits and needs of internet users. This type ...

By Jelena Ružić, Jelena Poznanovi, Branko Ćurlić, Đorđe Janevski

 The coronary virus pandemic will certainly have great consequences for the economy. It is written much about the negative economic consequences, but little about changes in consumer habits and about adapting the marketing concept to new circumstances. The paper entitled Modern forms of sales and promotion in the context of a pandemic, aims to...

By Biljana Rađenović Kozić

 The paper analyzes the business name that is important in the conditions of a market economy for its recognition on the market by other entities. The paper presents the definition, elements, language and principles, changes and transfers of the business name. During the study of this institute, a comparative legal and normative method was use...

By Miroslav Milosavljevic, Jelena Milosavljević, Isidora Milošević

 The paper presents the results of a survey of professional customer satisfaction in the period from 2015 to 2019 on a sample of 4248 professional customers of a company engaged in the distribution and trade of automotive spare parts (aftermarket). This company operates in the region of Balkans: Bosnia and Herzegovina, Serbia and North Macedon...

By Mirjana Milovanović

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