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BLC Banja Luka College , Banja Luka , Bosnia and Herzegovina
BLC Banja Luka College , Banja Luka , Bosnia and Herzegovina
The study presents the attitudes of entrepreneurs regarding the business environment in which they operate, the problems and challenges they face and which hamper the competitiveness of the market and needs, whose satisfaction would allow better profiling on the market. Analysis of obtained data has identified the key success factors of entrepreneurial ventures, that is, barriers that threaten the work of entrepreneurial firms. The structure of the sample corresponds to the structure of the company in Bosnia and Herzegovina - micro, small, medium and large enterprises. The survey was conducted on a sample of 142 legal entities, which include the sole entrepreneurial stores, general partnerships, Ltd. and plc. Most companies engaged in services, what indicates the unfavorable structure of our economy. Similarly, the qualification structure of employees is unfavorable. Most employees are qualified workers and with medium expertise. Most companies operate exclusively in the domestic market and use external consulting services, primarily accounting and legal services. A relatively small number of respondents have attended the entrepreneurship courses. Interviewed entrepreneurs generally have relatives or friends in the surroundings who are already engaged in entrepreneurship, which may indicate the influence of the surroundings on the decision to start their own businesses. When it comes to advisory assistance, employers are most focused on the employers' associations. It is worrying fact that respondents generally do not participate in the drafting of regulations and support measures taken by the competent authorities. As limiting factors, most entrepreneurs identify a lack of incentive measures and financial resources, lack of information among entrepreneurs, registration problems, outdated technology, high cost of capital, lack of skilled personnel, unfair competition, strong competition and a monopoly of large companies, slow payment deadlines, the frequent changes in the law and the like. Publication of the research results can contribute significantly to solving or mitigating the problems that hinder the development and promotion of entrepreneurship.
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