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Academy of football Belgrade , Belgrade , Serbia
Faculty of Project and Innovation Management PMC, "Educons" University , Belgrade , Serbia
Academy of football Belgrade , Belgrade , Serbia
Faculty of Management, Adriatic University , Herceg Novi , Montenegro
In order to appropriately approach the socialization process, which is extremely important for young athletes, it is desirable that coaches, as well as all members of a sports club, be familiar with the basic knowledge regarding this process. It is important to distinguish between sources and agents of socialization, where the main source is culture and the main agents are families, educational institutions, peers and, in the modern age, increasingly present media, especially virtual ones. The multiplication of various models and the exponential growth of information that "burdens" us every day represent a growing problem in the process of education in general, including in the work of sports clubs. Within small groups, such as those in sports clubs, intensive social interaction of peers connected by common sports interests takes place. If that group is well managed in the environment of a positive club atmosphere, it is possible to satisfy and develop the social needs and skills of the students through social facilitation, which will serve as an incentive for the overall development of the personality. With the help of the model learning process, if emotional closeness and respect for the group leader (coach) is developed, it is possible to internalize appropriate norms, rules of behavior and values at the level of identification, which then becomes a permanent part of the pupil's personality.
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